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Where established business owners reveal what it’s really like to be CEO and simultaneously pursue abundance. Abundance looks different for everyone and no two businesses are built the same. During this open conversation, discover how circumstance, actions, and events created emotional reactions of either abundance or scarcity throughout their business-building journey. Much of whether we grow or get stuck playing small depends on the mindset we choose and the actions we take during the highs and lows throughout our entrepreneurial journey. Find out how workload, relationships, and money played a role in business owners’ decisions, emotions, and mental health during various stages in their business, when they made key decisions about hiring, marketing, and outsourcing, and how hosting their own podcast played a role in their personal development AND the growth of their business. Virginia Elder, host and owner of Podcast Abundance, shares pieces of her own journey from corporate life to freelancer to business owner, plus interviews other entrepreneurs with thriving businesses who use their podcast to establish authority in their niche, provide educational content for potential clients, and drive leads into their business. During the first half of each interview episode, you’ll get an inside look at the guest’s business and hear about challenges, plus the habits and actions that help navigate them. Our goal is to uncover the mindset and mental health shifts that worked for them to help you thrive during your journey. Then, in the second half of the interview, we switch the conversation to marketing strategies and learn how launching a podcast helped them grow their business and mature as a founder, speaker, and collaborator for their brand. Every business needs a reliable marketing arm that consistently and automatically attracts potential clients, and these guests have a successful, active podcast doing exactly that! Learn how they started, what changed, and how they’ve grown since becoming a podcast host. We’ll reveal podcasting strategies that work and prep you for the emotional rollercoaster that occurs any time you step up to play big in life. Abundance is within reach for all of us, but the pursuit of abundance is never over. It takes intention, a clear vision for what abundance means to you, and a consistent level of consciousness around your actions and emotions throughout your journey. Cheers to Reaching Abundance together!
Episodes
Thursday Nov 14, 2024
Thursday Nov 14, 2024
Podcasts have become a powerful tool for networking and connecting with industry experts, thought leaders, and influencers. But the real magic happens when you go beyond just having them on your show and actually nurture those relationships for the long haul.
Discover the secrets to turning conference acquaintances into valued collaborators. Understand how to leverage ICE, CUE and ART—strategic approaches to content creation, resource utilization, and increased engagement.
By harnessing the power of podcasting to share valuable content, engage with conference connections, and stay current with trending topics, you can nurture long-term relationships and solidify your position as a go-to resource in your industry.
Cultivating Podcast Guest Relationships with ICE, CUE, ART
(5:00) - ICE: Identifying High Potential Guests, Crafting a Compelling Invitation, Engaging with Guests
(17:48) - CUE: Creating Content, Utilizing Resources, Engaging with Short Clips
(29:09) - ART: Anchoring the Connection, Relevancy, and Trending Topics
(38:44) - Suggestions for Outreach Implementation
"By inviting conference contacts to be podcast guests, you're creating valuable content and laying the groundwork for meaningful professional relationships. It's a win-win. They get exposure and you build a richer, more collaborative network." - Virginia Elder
Download the Conference Toolkit (Free PDF workbook to guide you through each of the 3 methods)
For more on this topic, read these blog posts:
Keeping Conference Connections Alive
Podcasting as a Powerful Post-Conference Follow-Up Tool
Connect with host, Virginia Elder:
Website – Reaching Abundance
Facebook – Podcast Abundance Business Page
Instagram – Podcast Abundance
LinkedIn – Virginia Elder
YouTube – @ReachingAbundance
This podcast is edited and managed by the team at Podcast Abundance. To discuss working together on your podcast or YouTube channel, book a Discovery call with Virginia.
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